Similar to last year, the primary goal of the Salary Survey was to identify which features had the strongest influence on an individual’s compensation. The results of this years survey validated the major findings regarding the most important features. Overall, this year’s survey found that somewhere between 85% and 94% of the ability of the collected data to predict an individual’s compensation could be summarized by an individual’s country of employment, years of experience, and (for United States based workers) what percent of your total compensation is guaranteed vs variable (method). This is compared to last years finding of 81% to 93%.

Prediction Model Model Trained MAPE MdAPE MAPE (2020 Survey)
Optimum Model 2021 0.155215682 0.093181818 0.13523
Top Features Model* 2021 0.310270372 0.082611676 0.2704
Top Regression Model 2020 0.368444469 0.240857117 0.32912
Traditional Salary Table Model 2020 0.405887133 0.265833292 0.29396
Educated Random Prediction Model 2021 1.600086682 0.458430457 1.17475
Random Prediction Model 2021 3.506528357 1.244990944 2.75631

*The top features changed from the 2020 survey to the 2021 survey so the MAPE is not directly comparable

The table above shows 6 regression tree models that were trained or used during the analysis (Read more about this table) which yielded a few takeaways.

First, the prediction models generated during last year’s survey have been validated by this year’s survey responses with some reservation. An important factor in determining the validity of any machine learning model is the ability of the model to generalize to new data sets. For this reason, this year’s survey used the Top Regression Model and the Traditional Salary Table Model that were generated during last year’s survey. In this way, last year’s survey data was the training data set while this year’s data acted as the validation data set. The Top Regression Model, which was determined to be the preferred model last year, generalized to this year’s data quite well. There was a slight decline in the prediction MAPE but overall it remained very close to the accuracy seen in the training set. The Traditional Salary Table model, which last year was deemed to be less effective at predicting compensation, saw a more significant decline in prediction accuracy in the validation set indicating it does not generalize as well. Both of these findings validate and support the conclusions found during last year’s survey. The main limitation is that there is likely at least some overlap between last year’s data set and this year which may skew in favor of validation. The exact degree of overlap is not known due to the anonymity of the survey. A best estimate based on the change (increase or decrease) to the number of submissions by country indicates that at least 23% of the data set is unique compared to last year’s data set, although this may be higher given the potential for job changes and compensation changes even within the same data set. This certainly leaves some room for doubt on how well the models generalize but overall there is some indication that last years conclusions regarding the top features were accurate.

The second takeaway is that the changes in the features collected did not produce improvements in the prediction models. While many of the core features such as Country of Employment, Compensation Structure, Experience, and Job Role were collected in both surveys, there were numerous features that were replaced in this year’s survey. For example, features involving skills, work effort, and certifications were not collected while questions involving the current employer, the individual’s relationships and professional network, and negotiation tactics were included in the new survey. Despite these changes, no significant improvements were noted in the predictions of the new models. It does appear that the new models may have performed slightly worse than last year’s but this may be due to more extreme outliers in this year’s data set skewing the MAPE values. These extreme outliers are the primary reason that MdAPE was used along side MAPE in this year’s survey. Regardless, there are a couple possible interpretations of these findings. One interpretation is that the top features are the only ones that matter and any improvement yielded by the presence of either set of secondary features is not statistically significant. The other interpretation is that both sets of secondary features are equally significant. Another possibility is that the two sets of secondary features are somehow covariant. Further studies comparing the impact of these secondary features could clarify the relationship. Given the currently available information, it is most likely that neither sets of secondary features are particularly relevant. The method used to build these models is highly susceptible to overfitting and can yield similar results to p-hacking. For this reason, it is best to assume no statistical significance in the impact of the secondary feature sets absent other supporting evidence.

Lastly, the use of Median Absolute Percent Error (MdAPE) in this year’s survey indicates that the models may be more accurate than originally believed. Mean Absolute Percent Error is known to be susceptible to outliers. This year’s analysis found that the use of MAPE on compensation’s lognormal distribution may have skewed in favor of a higher prediction error. This year, both MAPE and MdAPE were included in the analysis and results. The use of MdAPE, which is more robust to outliers, yielded a much lower average error. This indicates that on average, the prediction models may be more accurate than previously believed. This would also imply that the top features are likely even better predictors than previously believed. Given the previous conclusion that most of the top features are demographic and not reliably within the control of the individual, this has significant ramifications for how much most individuals can truly influence their compensation.

Feature (Leave One Covariant Out) MAPE Feature Importance (MAPE) MdAPE Feature Importance (MdAPE)
Country of Employment 0.677004 0.521788438 0.0991 0.005893709
Job Level 0.214229 0.059013297 0.0877 -0.005520909
Employer 0.203329 0.048113145 0.1111 0.017918005
Relationships 0.182778 0.027562434 0.1046 0.011461401
Compensation Structure 0.17884 0.02362417 0.122 0.028830419
Years of Experience 0.173482 0.01826597 0.103 0.009827572
Age 0.163871 0.008655566 0.0993 0.006105308
Job Role 0.163103 0.007887149 0.098 0.004853896
Individual perception of pay importance 0.156314 0.001098611 0.0906 -0.00253931
Gender 0.156257 0.001041553 0.0975 0.004318182
Employment Status 0.155216 0 0.0932 0
Negotiation 0.14889 -0.006325361 0.0847 -0.008519913

Given how well last year’s prediction models generalized to this year’s data, it should come as no surprise that when repeating the Leave One Covariant Out (LOCO) method of calculating feature importance, last year’s findings remained relatively consistent as seen in the table above. In this year’s dataset, Feature Importance was calculated using both MAPE and MdAPE for greater clarity. Interestingly, only the Job Level feature was considered important by MAPE calculated feature importance but was considered to have no importance when using MdAPE. In this case, Job Level was discarded as an important feature due to both the inconclusive feature importance values and the negative feature importance when using the more robust to outliers MdAPE value.

Based on the findings of both salary surveys, the list of most important features influencing individual compensation has been updated to: Country of Employment, Compensation Structure, Years of Experience, Employer, and Individual Relationships. The remainder of this section will take a closer look at these features.

Country of Employment

Total Compensation Distribution by Country
Survey Population India Canada Australia United Kingdom United States
Min 1500 9550 72946 64549 15724 42800
Q1 90000 34198 80862 81706.25 78620 105500
Median 125000 52298 106103 112112 121503 138500
Q3 160000 129607 121048.5 137677.3 157240 180000
Max 571781 363809 223811 146493 571781 396000

Country of employment is still likely the feature with the highest importance. Although the feature ranked lower in this year’s results compared to last year, this is mostly due to a change in the survey respondent demographics. Feature importance is heavily affected by the size of the population impacted. Around 50% of last year’s survey population was employed in Canada, Australia, the United Kingdom, or the United States which meant the other 50% of the responses were from countries with significantly different compensation distributions. Around 82% of this year’s survey was composed of responses from those same countries with similar distributions. This can be seen in the boxplot above depicting the compensation distributions in the countries with the largest representation. Additionally, country of employment is composed of one question while other features are composed of multiple questions. Despite these considerations skewing against Country of employment, it still appeared in the features with the highest feature importance.

Country Median Compensation (Intl$)
Morocco 6675
Russia 7850
Tunisia 16000
India 52298
New Zealand 64549
Belgium 66560
Pakistan 85271
Prefer not to disclose 91980
Netherlands 94883
Philippines 100000
Bulgaria 102989
Canada 106103
Australia 112112
Luxembourg 114001
United Kingdom 121503
Germany 123914.5
United States 138500

When comparing median compensation by country to last year’s results, a similar pattern emerges with wildly different compensation depending on country of employment as seen in the table above. Once again, it can be seen that workers in India are compensated on average 38% of the purchasing power (38 cents per dollar) of the workers in the United States.

The accuracy of the individual values in the table above are heavily influenced by the sample size of that particular country. The United States and India are likely more accurate. Canada, Australia, and the United Kingdom are likely somewhat accurate. The other countries have a much higher probability of being inaccurate.

Total Compensation Distribution by Country GNI Per Capita
Survey Population Country GNI Per Capita <= 37895 Country GNI Per Capita > 37895
Min 1500 1500 15724
Q1 90000 25466.5 99500
Median 125000 70667 130000
Q3 160000 107807 168000
Max 571781 363809 571781

To compensate for potential inaccuracy and to confirm the deeper pattern seen in last year’s survey, the countries were grouped by economic strength using [GNI Per Capita][5]. As seen in the chart above, the familiar pattern emerged. Workers in countries with lower economic strength (Country GNI Per Capita <= 37895) are compensated less than those in countries with stronger economic strength (Country GNI Per Capita > 37895). The GNI Per Capita split that yielded the most distinct distribution (37895) was lower than the split selected last year (55840) but Country GNI Per Capita still demonstrated the same pattern. Using the same split as last year yielded more overlap between the interquartile range of the two distributions but the overall pattern persisted. It is also important to note that in both surveys, the best split depicted in each report was selected by the Decision Tree algorithm, not manually.

Overall, the findings from the 2019 Salary Survey were validated with the important takeaway being that the difference in compensation across geographic boundaries is not simply a difference in currency value. It is not simply a cost of living adjustment but rather is a quality of life adjustment. Workers in developing economies are objectively compensated lower purchasing power because of their disadvantaged economic situation.

Compensation Structure

While the next few features varied in their ranking between MAPE and MdAPE values, compensation structure makes a strong case for the second most important feature. After ranking second in last year’s survey, this year’s survey took a closer look at compensation structure and the results give a much more precise understanding of how compensation structure impacts total compensation.

Total Compensation Distribution by Commission Based Compensation
Survey Population Does Not Earn Commission Earns Commission
Min 1500 1500 118160
Q1 90000 88351.25 140515.8
Median 125000 123750 193061.5
Q3 160000 156680 335562.5
Max 571781 363809 571781

The first notable finding is that most of the highest earning individuals in the ServiceNow industry worldwide are earning a commission. As shown in the chart above, individuals who reported earning any commission almost exclusively appeared in the upper two quartiles of worldwide earners with nearly 75% of commission earners earning in the upper 25% of non-commission earners. On average, individuals who earn commission are earning more than 1.5 times the purchasing power of those who do not earn a commission.

Total Compensation Distribution by Commission Based Compensation (Commission Earners Base Salary Only)
Survey Population Does Not Earn Commission Earns Commission (Base Salary Only)
Min 1500 1500 69956.9
Q1 90000 88351.25 107451.513
Median 125000 123750 115000
Q3 160000 156680 171193.39
Max 571781 363809 250000

Digging into commission based pay further reveals that the base salary for commission earners is not significantly different from the distribution of total compensation for non-commission earners. In fact, commission earner’s base salary skews slightly higher than non-commission earners. This finding appears to refute the conclusion in last year’s survey that individuals were putting compensation at risk to earn higher compensation. It would be overly aggressive to jump to this conclusion, however. One possible explanation that could still support the risk-reward model of compensation is if commission earners start with lower base salary and scale it over time with consistent performance. The data in this survey does not support that interpretation but it is possible the survey sample skews in favor of more established commission earners.

Total Compensation Distribution by Percent of Compensation Attributed to Bonus
Survey Population Bonus Percent <= 9% Bonus Percent > 9%
Min 1500 6675 1500
Q1 90000 85000 133184
Median 125000 110000 165000
Q3 160000 142000 198500
Max 571781 571781 363809

Similar to commissions, a bonus exceeding 9.99% tends to predict higher compensation with similar effect as shown in the chart above. Those who earn more than 9.99% of their compensation in bonus, on average earn 1.5 times more than those who earn less than or equal to 9.99% of their compensation in bonus. It is interesting to note that higher bonus earner do have a longer lower quartile so it is not as strong a predictor as earning a commission. Since nearly all high bonus earners earn less than 25% of their compensation in bonus, the base salary trend holds true for bonus as well. Those earning more in bonus do not appear to be risking base compensation compared to lower bonus earners.

There does appear to be a similar trend for hourly workers, though there is less supporting data to confirm the trend. In any case, it appears that one of the best ways for any worker to earn more is to add a variable component to their pay: commissions, bonus, or hourly pay. Similar to last year’s conclusion, this may be the feature that is most within each individual’s control.

Employer

A newly added top feature in this year’s survey is the choice of Employer. This relationship is significantly more nuanced than the top features previously identified. Instead of a clear trend that is generally applicable, the employer based features were more niche and specific. The two most important aspects of the feature identified in the analysis were Employer Size and Employer Industry.

Total Compensation Distribution by Employer Size
Survey Population 2-10 employees 11-50 employees 51-200 employees 201-500 employees 501-1,000 employees 1,001-5,000 employees 5,001-10,000 employees More than 10,000 employees Prefer not to disclose
Min 1500 6675 64549 42800 79498 45314 1500 72946 15724 16000
Q1 90000 70000 91520 85000 105606 135798 65453.5 96317.75 98101.5 93187
Median 125000 137000 135000 113293 136000 150000 89206 128832.5 127455 123895
Q3 160000 146493 200123 180000 169500 157240 148500 146250 163500 136996.8
Max 571781 151200 255000 571781 300000 165000 230000 200000 396000 350000

Interestingly, treating employer size as a continuous variable resulted in very poor differentiation in the resulting populations. In fact, the splits that were most often preferred for employer size targeted specific cohorts rather than generalizing. The chart above reflects this in that there is no easily discernible trend in the relationship between employer size and compensation.

To some degree, it appears that it may be possible to divide the population into three main cohorts: employers with 1,000 employees or less, employers with 1,001 to 5,000 employees, and employers with more than 5,000 employees. Under this interpretation of the data, smaller employers pay the most, mid-size employers pay the least, and the largest employers pay closer to the median.

Another potential interpretation is to treat the decision tree splits as identifying specific employers or a smaller cohort of similar employers. In this interpretation, we target three specific employer cohorts: 51-200 employees, 201-500 employees, and 1,001-5,000 employees. The smaller two tend to compensate above population median while the larger of the three tends to compensate below population median. It is possible that specific employers in those cohorts are skewing the data but it is also possible that employers in those ranges are structurally similar or even modelled after one another.

Given the multiple interpretations, it is difficult to draw explicit conclusions with the available data. There is not enough evidence in the data set to prefer one interpretation over another.

Total Compensation Distribution by Employer's Industry
Survey Population Education IT Services Retail Health and Life Sciences Consultancy/Agency Banking and Finance Professional Services Software/Internet
Min 1500 64000 1500 34289 100000 22738 16000 114356 85271
Q1 90000 70750 76842 72946 109660 104952.3 93179.5 124000 171260
Median 125000 93000 100000 110000 125000 129044.5 137500 135000 197000
Q3 160000 100452 146493 113293 135000 175237.5 147000 176575 224000
Max 571781 150000 250000 136166 167000 396000 312000 230000 292250

The decision tree model also indicated the importance of the employer’s industry. Specifically, it focused on IT Services, Consultancy/Agency, and Health and Life Sciences industries. Examining this further in the chart above, it’s difficult to draw any conclusions. Once again it appears as though the importance of an individual’s employer is nuanced and highly circumstantial. In fact, within the decision tree model, the employer features tended to appear in the leaf nodes or very close to the leaf nodes further implying the influence is more specific and less of a general trend.

Total Compensation Distribution by Employer's Relationship to ServiceNow
Survey Population Independent Consultant / Contractor ServiceNow Customer / End User ServiceNow Services Partner / Consultancy ServiceNow Employee ServiceNow ISV (Independent Software Vendor)
Min 1500 6675 9550 1500 139000 160000
Q1 90000 13668.75 85135.5 96623 173000 180061.5
Median 125000 81246.5 112320 125000 191750 200123
Q3 160000 187869.8 140056 168750 197000 212061.5
Max 571781 312000 216000 571781 292250 224000

Lastly, as an interesting side note, there appears to be some limited support for the idea that consulting companies pay more than ServiceNow customers. Certainly, the data indicates a higher potential for consultants but it is also interesting to note that on average workers at ServiceNow end customers are earning 90 cents per Intl$ compared to consultants. It is important to note that this particular differentiation did not appear in the decision tree models and is likely much less important than numerous other factors (including other aspects pertaining to the employer). In fact, it appears that the phenomena is less impactful than commonly discussed. Humorously, the more pronounced difference exists for ServiceNow employees, ISV’s, and independent contractors although the data was limited in these cohorts and may be more prone to error.

To summarize, an individual’s choice of employer is very important with regards to expected compensation but easily generalizable rules proved elusive in the analysis.

Relationships

Relationships is another new addition to the top influencing features in this year’s survey. Unlike employer, though, the correlation is very apparent for relationships. This survey examined the influence of relationships from peers all the way up through executive management and at every level, a stronger confidence in relationship correlated to improving odds of higher compensation.

Total Compensation Distribution by Relationship with Organization Peers
Survey Population Strongly Disagree Disagree Neutral Agree Strongly Agree
Min 1500 90000 1500 9550 6675 22738
Q1 90000 117530.8 35650 90950.25 84494 113847
Median 125000 145061.5 89397.5 110000 121751.5 139136
Q3 160000 172592.3 118250 151875 161250 187000
Max 571781 200123 150000 250000 571781 396000

In the case of relationships with peers within an individual’s organization, the chart above indicates a mostly increasing trend of median compensation as confidence in the existence of a relationship improves. The sole exception is those who responded Strongly Disagree to having a relationship with peers. The exact reason for this phenomena was not examined further.

It is important to note, however, that in general peer relationships appear to be a requisite to achieve median compensation. A response of Strongly Agree correlates closely with the overall survey population distribution. So it appears as though a failure to manage peer relationships is detrimental to one’s compensation but successfully managing peer relationships does not influence higher than median compensation compared to the survey population.

Total Compensation Distribution by Relationship with ServiceNow Industry Peers
Survey Population Strongly Disagree Disagree Neutral Agree Strongly Agree
Min 1500 42800 1500 6675 9550 40739
Q1 90000 42800 72050 91140 85271 113750
Median 125000 42800 108106 111160 134536 138214
Q3 160000 42800 141750 146250 171000 197750
Max 571781 42800 207270 396000 300000 571781

Similarly, managing peer relationships within the ServiceNow Industry overall appears to be requisite for median compensation. Interestingly, those who responded Strongly Disagree regarding peer relationship within the organization responded differently to the question regarding peers within the industry. In this case, the trend clearly increases as the individual’s confidence in the relationship increases.

Total Compensation Distribution by Relationship with Immediate Supervisor
Survey Population Strongly Disagree Disagree Neutral Agree Strongly Agree
Min 1500 90000 1500 6675 15724 22738
Q1 90000 100000 59157 100000 89925.5 102535.3
Median 125000 110000 82976 124500 113293 136297
Q3 160000 130000 105041 188000 147531.5 190125
Max 571781 150000 191750 255000 312000 571781

Relationship with immediate supervisor deviates very little from the previous two breakdowns. The most notable difference is a slight shift in the upper quartiles away from the Neutral response. As the relationship moves up the organizational hierarchy, the confidence in the relationship is steadily correlating to higher potential compensation. In the next few charts, this trend is magnified even further.

Total Compensation Distribution by Relationship with Senior Management
Survey Population Strongly Disagree Disagree Neutral Agree Strongly Agree
Min 1500 45314 1500 6675 16000 40929
Q1 90000 93500 85000 99500 86665.5 125000
Median 125000 107000 123000 115000 125000 155000
Q3 160000 140000 141840 160000 147531.5 200123
Max 571781 191750 290000 255000 396000 571781

Relationship with senior management begins to take on a different trend. First, absence of a relationship is much less likely to penalize an individual’s compensation. Any response less than Strongly Agree is steadily normalizing to a distribution that approximates the survey population overall. In other words, it has no identifiable effect. Those who responded Strongly Agree to having a close professional relationship with senior management, however, see a noticeable benefit. Those individuals on average will earn 1.24 times the purchasing power compared to the survey population median.

Total Compensation Distribution by Relationship with Executive Management
Survey Population Strongly Disagree Disagree Neutral Agree Strongly Agree
Min 1500 45314 1500 9550 6675 65000
Q1 90000 99500 84119 98952 80749 141031.5
Median 125000 125227.5 106606 125832.5 114356 191500
Q3 160000 144500 134851.5 161250 154220 249405.5
Max 571781 290000 292250 255000 396000 571781

This trend is significantly magnified when examining the relationship with executive management. A Strongly Agree response to a close relationship with executive management on average earns 1.532 times the purchasing power compared to the survey population median. In fact, even the lowest compensated respondents who replied Strongly Agree are shifted up an entire quartile compared to other responses. It’s also important to note that while there is some overlap between Strongly Agree responses and earning Commission, the relationships are independent enough of one another to consider each as a significant influencing feature.

Total Compensation Distribution by Aggregate Relationship Score
Relationship Score Median Compensation (Intl$)
7 90000
8 150000
9 45314
10 55750
11 138000
12 95356
13 107000
14 106380.5
15 125895
16 85000
17 113293
18 129684
19 118160
20 136166
21 114356
22 138272
23 132000
24 200000
25 185150

Given the progressive trend favoring respondents who manage close relationships across the organizational hierarchy, it should come as no surprise that the trend generalizes well. When calculating an aggregate relationship score by attributing points to each relationship response (Strongly Disagree = 1 and Strongly Agree = 5), the relationship score correlates fairly well with median compensation. There are a few anomalies, particularly in the lower relationship scores which reflects the Strongly Disagree phenomena previously discussed.

The implications of this data should not be understated. An individual’s relationships across the spectrum but especially with organizational leadership strongly correlates with higher compensation. The data does not provide any indication as to the underlying cause. One possible interpretation is the less noble “it’s not what you know but who you know”. Another possible interpretation is that business leaders surround themselves with exemplary people who create more value and therefore are compensated fairly. It could also be that cultivating a relationship with leadership ensures leadership is more aware of an individuals contributions. Alternatively, it could be a combination of multiple causes that is not easily explained by any one model.

Regardless of the underlying cause, cultivating relationships is clearly an important piece of earning at an individual’s full potential.

Years of Experience

Years of Experience dropped from the third position down to the fifth position in this year’s survey as compared to last year’s. There was still compelling evidence that it should be included in the top features. Notably, the Top Regression Model that was trained on last year’s data was still quite accurate in predicting compensation of this year’s responses. That model was heavily reliant upon the relationship between years of experience and compensation to derive it’s prediction.

While the regression model was not retrained using this year’s data, generating the scatter plots and regression lines for this year’s data revealed similar patterns. For simplicity, the scatter plots here are provided at the population level rather than by Country of Employment.

Median Compensation per Years of IT Experience
Years of Experience IT Median Compensation (Intl$)
0 91520
1 53869
2 45314
3 121751.5
4 90077
5 82000
6 136684
7 101051.5
8 121790
9 132899
10 132303.5
11 155000
12 115000
13 140750
14 127455
15 166000
16 132000
17 144136
18 136534.5
20 190500
21 140000
22 175500
23 157500
24 205000
25 160000
31 15724
32 192000
38 146493

Years of IT Experience provided the least significant relationship per the R-Squared value of 0.396. This is similar to last year’s findings which demonstrated that ServiceNow Experience and Total Experience more often had a closer relationship with the exception being in India. Since India declined in survey responses this year, it is expected that would negatively impact the relationship at the population level.

Median Compensation per Years of Total Experience
Years of Experience Total Median Compensation (Intl$)
1 22738
2 72157
3 85000
4 77635.5
5 80100
6 134368
7 120500
8 111646.5
9 132268
10 92500
11 137000
12 130000
13 207270
14 117608
15 128834.5
16 132000
17 150000
18 195000
20 171620
21 138272
22 175500
23 190000
24 205000
25 170000
26 168000
27 207500
30 100500
32 192000
33 15724
35 98808
38 109746.5

The next best fit relationship was between Total Experience and compensation with an R-Squared value of 0.532. The parabolic curve peaks around the 20 year mark before declining which is familiar pattern seen in last years results.

Median Compensation per Years of ServiceNow Experience
Years of Experience ServiceNow Median Compensation (Intl$)
0 91520
1 85000
2 82488
3 106157.5
4 100000
5 118992.5
6 136000
7 191500
8 160000
9 136428
10 165000
11 153000
12 190075
14 125000

The most significant best fit relationship for years of experience was ServiceNow Experience with an R-Squared value of 0.6718. Given the bias towards US based responses in this year’s survey, this coincides with the finding last year that ServiceNow Experience provided the most significance for US based workers.

Little more was done in this year’s survey to further analyze or qualify any of the findings in last year’s survey. The evidence certainly validates that years of experience plays an important role in predicting an individual’s compensation.

Remaining Features

The decision tree method had difficulty distinguishing influences from some of the less influential features. To get a better idea, the remaining features were compared in a more targeted way to get an idea of which ones may be more influential. The following table summarizes the findings of the peer group comparisons to rank which feature had the most influence on the resulting peer group comparison chart. The lower the sum weighted similarity distance, the more similar the peer group comparison was to the overall population’s distribution and therefore the less influence that feature is likely to have on compensation. In the sections that follow, these potential influences will be explored more thoroughly.

Rank Feature Category Feature Sum Weighted Similarity Distance from Overall Population Distribution
1 Negotiation After Initial Offer 0.199071093
2 Negotiation When Promoted 0.176514894
3 Current Employer Business Model 0.175499057
4 Current Employer Relationship to ServiceNow 0.17166619
5 Current Role Current Job Level 0.143713407
6 Relationship My professional network is involved in potential employers making me a job offer 0.138330665
7 Current Employer Employer Size 0.135091354
8 Negotiation When I feel I deserve it 0.134338568
9 Demographics Ethnicity 0.131360231
10 Relationship Peers in ServiceNow Industry 0.128253288
11 Importance of Pay In the past 0.128230918
12 Relationship Peers at Current Employer 0.12597102
13 Relationship Senior Management 0.125155152
14 Relationship Executive Management 0.122612731
15 Current Employer Profit Model 0.115748047
16 Negotiation At Predetermined Intervals 0.112770202
17 Demographics Gender 0.093021651
18 Importance of Pay In the future 0.091827384
19 Relationship Immediate Supervisor 0.069091806
20 Current Role Employment Status 0.024166134